Lea! I completely agree that the font type used in a movie poster can make or break it. Browsing on the net I found great examples that contribute to the theme and overall mood of the film.
Pulp Fiction - a prime example of a post modernist film displaying themes of violence and black humour.
In my opinion the most striking feature on this poster is the seductive and intimidating frame of Uma Therman. In order for the poster to be effective it has successfully adopted a strong and bold text type to match the image of Uma. Therefore both these striking elements work harmoniously on the poster.
The meaning of "Pulp Fiction" relates to the popularity of Crime Novels. Thus, the title is parallel to text on old crime fiction novels conveying a gangster theme. I also get a Western influence with the text type chosen for the list of actors in yellow. The use of yellow on red is harsh on the eyes however captures your attention just as effective as the sultry image of Uma. I think if a darker hue (black) was chosen as title colour, its impact would be lost and not stand out equally against Uma. The harsh combination of yellow and red is also reflective of the harsh and violent nature of the film.
I have chosen to compare another Crime/Gangster/Drama/Thriller movie poster to "Pulp Fiction", however I think it's not as successful.
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